Trader GQ Smooth

The Supermarket of Struggling Artists. (NYMag.com)

Supermarket employees have never looked so appetizing, or so poignantly arty—remember Jake Gyllenhaal cast implausibly as a stock boy who thought he was Holden Caulfield in The Good Girl? That’s the sort of person Trader Joe’s seems to recruit. The store uses cute, clean-looking, multiethnic twentysomethings in the same way as other hip retailers (say, Urban Outfitters): It’s part of the shopping experience. To see what it’s like, I decided to work there. It turned out to be frustratingly difficult to get hired. The Joe’s employees are less-established versions of the typical Trader Joe’s shopper: Our customers “read The New Yorker, not People magazine,” explains an employee handout. So does the floor staff.

Where would the employees that read Hustler work? (I mean, besides car dealerships and Best Buy).

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